Get the most current information on California's latest statistics and travel market trends on our Industry Website. You'll find airline statistics, economic travel trends, and domestic and international travel reports.

International Travel and Tourism Statistics

Country Reports

Profiles and trip characteristics for travel to California from key primary and secondary markets.  Includes visitor volume and spending as well as planning times, length of stay,activities and more.  Also shows how each market differs from the norm in terms of these characteristics.

Primary Markets:


 Secondary Markets:

Marketing Toolkit

Image Gallery
Thousands of free photos and videos to download
Browse itineraries created just for the travel trade.
CA Contact Resources
Find key contacts for the California Travel Industry.

Digital Assets

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Find Key Contacts for More Information

Need more information? Contact experts that can help you with your tour planning needs.

Key Contacts

Australia Contacts

Jo Palmer
Managing Director
Phillip Haines
Travel Trade Manager
Laura Jones
Account Director
Visit California - Australia
Level 1, 97 Rose Street
Chippendale, NSW Australia 2008
Phone: 61 02 9361 0660
Fax: 61 02 9356 2001